In the increasingly competitive world of automotive service, dealerships struggle to deliver exceptional customer experiences while maximizing operational efficiency and revenue. Enter Xtime — a comprehensive automotive service experience platform designed to shift how modern dealerships manage service appointments, engage customers, and grow profitability. As part of the powerful Cox Automotive ecosystem, Xtime empowers fixed operations teams with intuitive technology that enhances workflow, communication, and customer satisfaction — all while driving measurable business results.
What Is Xtime? A Modern Service Experience Platform
At its core, Xtime is a software suite that helps dealerships optimize every stage of the service process. Whether customers are booking a maintenance appointment online or checking the status of their repair, Xtime centralizes, automates, and simplifies interactions between service advisors, technicians, and vehicle owners. Its goal is clear: service more cars in less time with stronger profitability per repair order and faster response times.
Unlike standalone tools, Xtime supports a broad set of capabilities that span scheduling, customer engagement, inspection workflows, and service marketing. It integrates seamlessly with industry-standard Dealer Management Systems (DMS), CRM platforms, and payment processors to create a unified service ecosystem that’s accessible, connectable, and scalable for dealerships of all sizes.
Key Features That Make Xtime Stand Out
1. Schedule – Effortless Online Booking
One of Xtime’s flagship features is its Schedule module, which allows customers to book service appointments online via their phones or computers. This digital convenience reflects modern consumer expectations and makes it easier for service departments to fill appointment slots efficiently.
From the back end, staff gain real-time visibility into openings, technician capacity, and projected workloads, enabling smarter scheduling and improved shop utilization. This front-end ease and back-end insight increase operational throughput and help dealerships earn a strong return on their software investment.
2. Engage – Faster Check-In and Better Communication
The Engage solution in Xtime enhances customer communication across the entire service lifecycle. Service advisors can send notifications, status updates, and reminders via text or email, giving customers clarity about their vehicle’s progress.
Customers also have the convenience of paying online before they even arrive to pick up their vehicle. This decreases checkout time and enhances the experience for busy vehicle owners. By keeping communication timely and transparent, Xtime fosters stronger trust and builds long-term loyalty.
3. Inspect – Visual Vehicle Inspections
Vehicle inspections can be one of the most challenging touch points between service technicians and customers. Xtime’s Inspect module streamlines this by enabling service providers to capture photos and videos of recommended repairs, add detailed annotations, and send them directly to customers.
This visual communication helps customers understand why certain services are recommended, increasing approval rates and encouraging quicker decision-making. When customers can see exactly what needs attention, they’re more likely to say “yes” to additional services that benefit both their vehicles and the dealership’s bottom line.
4. Invite – Intelligent Marketing for Service Retention
The Invite feature functions as a smart service marketing tool, reaching out to past customers with personalized offers based on their history and previous visits. Automated reminders, promotions, and tailored messages help fill slower service periods, re-engage customers who haven’t returned in a while, and boost repeat business.
By keeping dealerships top-of-mind with the right message at the right time, Invite strengthens customer retention and encourages more frequent service engagements.
Seamless Integrations and Operational Fluidity
Xtime’s power isn’t limited to standalone features. A major strength lies in how well it integrates with other dealership systems and third-party tools. From DMS systems to CRM platforms and payment processors, Xtime fits into existing technology infrastructures with minimal friction.
This connectivity ensures that data flows smoothly between departments and systems, eliminating double-entry work, reducing errors, and increasing productivity. Dealership representatives from service advisors to general managers benefit from having the right information at the right time, leading to smarter decisions and better service outcomes.
Real Results: ROI and Enhanced Service Revenue
Numbers don’t lie when it comes to the positive impacts of Xtime. Many dealerships that adopt the full Xtime suite report significant improvements in key performance indicators, including increased repair order value, higher customer retention rates, and faster service throughput. Transparent pricing displays, advanced inspection visuals, and streamlined check-in/check-out processes all contribute to a stronger fixed-ops performance.
What’s more, feedback from dealership professionals highlights the platform’s ability to drive tangible results while offering tools that are both robust and user-friendly. Although some reviews from service personnel note challenges common with complex dealership software, many teams find that with proper setup and training, Xtime significantly elevates their service operations.
Why Dealerships Choose Xtime
Dealers who implement Xtime often do so because they want more than just another software tool — they want a performance-enhancing platform that also improves the customer experience. Here’s why dealerships choose Xtime:
Increased operational efficiency through automation
Stronger customer engagement with real-time communication
Higher service revenue through better inspection transparency
A single platform that supports scheduling, engagement, and retention
Seamless integration with essential systems and platforms
In a business environment where customer expectations are continually evolving and service margins matter more than ever, Xtime has emerged as a leading solution for dealerships seeking to modernize and optimize their fixed operations. By facilitating a smoother service experience, improving communication, and empowering teams with actionable insights, Xtime delivers value not just to service departments but to customers as well.
