IMARC Group has recently released a new research study titled “South Korea Pro AV Market Size, Share, Trends and Forecast by Solution, Distribution Channel, Application, and Region, 2025-2033”, offers a detailed analysis of the market drivers, segmentation, growth opportunities, trends and competitive landscape to understand the current and future market scenarios.
South Korea Pro AV Market Overview
The South Korea Pro AV Market size was USD 57.95 Million in 2024 and is projected to reach USD 83.26 Million by 2033, growing at a CAGR of 3.69% during the forecast period 2025-2033. Growth is driven by increasing demand for high-quality audio solutions in live events and advancements in seamless AV integration across business and educational sectors. Advanced technologies such as JBL installations and INOGENI’s connectivity solutions continue to boost market expansion.
Study Assumption Years
- Base Year: 2024
- Historical Years: 2019-2024
- Forecast Period: 2025-2033
South Korea Pro AV Market Key Takeaways
- The South Korea Pro AV market size was USD 57.95 Million in 2024.
- The market is expected to grow at a CAGR of 3.69% from 2025 to 2033.
- Forecasted market size by 2033 is USD 83.26 Million.
- The growth is driven by the rising demand for high-quality audio solutions especially in live events and venues.
- Increasing demand for seamless AV integration in corporate offices, meeting spaces, and educational institutions promotes market expansion.
- Advanced product launches like JBL Professional SRX 900 series and INOGENI’s innovative connectivity solutions enhance the market.
- Massive events such as K-pop performances and global conferences boost the need for uniform sound coverage.
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Market Growth Factors
The South Korea Pro AV market growth is significantly driven by the increasing demand for high-quality audio solutions, particularly for live events and venues. The entertainment, corporate, and culture industries are consistently developing, elevating the requirements for superior sound performance. Major events like K-pop performances and international conferences necessitate clear and uniform sound delivery throughout venues. For example, Seoul's KBS Arena upgraded to the world's largest JBL Professional SRX 900 series system in August 2024, enhancing audio quality and solving past sound inconsistencies. This technology includes 30 SRX910LA speakers, 12 SRX906LA speakers, and 18 SRX928S subwoofers, offering uniform audio coverage for large events and significantly contributing to market expansion.
Advancements in AV integration and connectivity also drive market growth. Corporate offices, meeting venues, and educational facilities increasingly demand flexible and integrated audiovisual systems that support videoconferencing, content sharing, and device compatibility. The trend supports collaborative and hybrid working environments requiring user-friendly and efficient AV solutions. In June 2025, INOGENI introduced four innovative AV products at InfoComm 2025: the IP2USB converter, U-BRIDGE extenders, and TOGGLE DOCK switcher. These devices enhance AV integration by bridging IP-based and USB peripherals, ensuring high-quality AV signal transmission over distances, and simplifying multi-host videoconferencing setups, respectively. Such innovations are pivotal in advancing South Korea's Pro AV market.
The market is further fueled by the growing need in corporate and educational sectors for operations with greater flexibility and efficiency. Systems that improve collaboration and streamline communication are becoming central to daily business activities. The sustained expansion of big concerts, performances, and corporate meetings generates continuous investments in cutting-edge AV technology. These factors collectively underscore the positive outlook for the South Korea Pro AV market through 2033.
Market Segmentation
- Solution Insights:
- Products
- Display
- AV Acquisition and Delivery Products
- Projectors
- Sound Reinforcement Products
- Conferencing Products
- Others
- Services
- Installation Services
- Maintenance Services
- IT Networking Services
- System Designing Services
- Others
- Distribution Channel Insights:
- Direct Sales
- Distributors
- Application Insights:
- Home Use
- Commercial
- Education
- Government
- Hospitality
- Others
- Regional Insights:
- Seoul Capital Area
- Yeongnam (Southeastern Region)
- Honam (Southwestern Region)
- Hoseo (Central Region)
- Others
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Regional Insights
The dominant region in the South Korea Pro AV market is the Seoul Capital Area. The report does not specify exact market share or CAGR figures for individual regions, but the Seoul Capital Area is highlighted as a key market for Pro AV technology deployments, including major live event venues such as the KBS Arena. This area's significance is underpinned by its high concentration of entertainment, corporate, and cultural events, driving demand for advanced audiovisual solutions.
Recent Developments & News
- July 2025: InfoComm Asia showcased 256 new AI-driven Pro AV products, highlighting advances in audio, video, and collaboration technologies. This event strengthened South Korea's Pro AV market by fostering immersive experiences and accelerating AI adoption.
- May 2025: Utelogy integrated Nureva's HDL Pro series audio conferencing into its platform, enhancing AV and unified communications management for large meeting spaces. This collaboration improved device insights, remote control capabilities, and streamlined management, boosting operational efficiency in the South Korea market.
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